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The Revolution Will Definitely Be Tweeted

By on March 29, 2012

In case you have not heard, we have transitioned from the INFORMATION AGE to the DIGITAL INFORMATION AGE. And like any global transition, there are lots of opportunities for internet savvy entrepreneurs.

According to a recent poll, more than 85% of people around the globe who are connected online send and receive emails and 62% communicate through social networking sites, particularly in Indonesia, Argentina and Russia, which have the highest percentage of users. Imagine just more than half a century ago, telephones were a luxury item to have inside the home. In fact, the average American has access to more information by way of their smartphone as the first astronaut did when he landed on the moon.

More than eight in 10 Indonesians and about 75% of people in Argentina, Russia and South Africa visit social media sites, results provided by  the new Ipsos/Reuters poll. And while Facebook and other popular social networking sites, blogs and forums, were founded in the United States the percentage of users was lower at six in 10, and in Japan it fell to 35%, the lowest of the 24 countries in the global survey.

“Even though the number in the United States was 61%, the majority of Americans are using social media sites,” said Keren Gottfried, research manager at Ipsos Global Public Affairs.

The fact that more than six in 10 people worldwide use social networks and forums suggests a transformation in how people communicate with each other. Hence news stories, current events, political events, etc.  It also begs the question about future economies and tapping into global markets, making the most of the world connectivity rates.

More than 19,000 people responded to the online survey from two dozen countries. Email usage was highest in Hungary, where 94% of people communicated online. The numbers were similar in Sweden, Belgium, Indonesia, Argentina and Poland.

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