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Your Resume & Social Media
Social media is here to stay and you can use it to your advantage when it comes to job hunting! Thanks to Facebook, Twitter, LinkedIn and other social media platforms, candidates are closer than ever to hiring managers.
So consider combining the digital world of social media with the analog world of your resume/CV. Depending on your field of interest, you can leverage the fluid format of your resume, whether small, big, videotaped, etc. Your resume will only improve when combined with social media.
Social Media and Your Resume
Today, upwards of 10% of resumes include some sort of social media link, and that will grow as employers employ social media in recruiting and candidate use social networks to find jobs. The more transparent you make yourself to potential employers, the better. Be careful what’s attached to your name and image online. It matters alot.
Consider adding your Facebook, Twitter and especially LinkedIn profile URLs to your resume. Be sure the links are handy so the employer can quickly learn more about you, without having to do a lot of digging.
It’s critical to be sure a resume is free of typos or grammatical flaws but it’s also just as important to stay on top of contact information, e-mail addresses, etc. Even professional activities like recent certifications, licenses, etc. should be updated. If you tend to respond to lots of job boards, it’s easy to overlook outdated information. An employer shouldn’t see one thing on your resume and something different on your About Me or LinkedIn account.
Be diligent and check all of your social media and career sites which have professional accounts or information. Update them monthly and be sure the content matches resume.
Use Keywords for SEO
The ugly truth is that today, a potential employers is likely to use Google and almighty Applicant Tracking Systems to peruse social media sites for the best candidates. For this reason, language should be strategic when it comes to current industry jargon. And become familiar with SEO tools, which marketers commonly use. You can optimize your resume for search and you should.