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The Healing Begins for Clippers
Less than an hour after NBA commissioner Adam Silver banned Los Angeles Clippers owner Donald Sterling for life and fined him $2.5 million for violating league rules through his expressions of offensive and hurtful views, the team released a two-sentence statement.
“We wholeheartedly support and embrace the decision by the NBA and Commissioner Adam Silver today. Now the healing process begins,” the statement read.
The Clippers website also greets visitors with the simple slogan, “WE ARE ONE” on a black background containing solely the team logo without any links.
A recording became public on Friday, when TMZ.com posted nearly 10 minutes of audio it said is a conversation between Sterling and his girlfriend, in which a man tells a woman he is bothered by her association with African-Americans and asks her not to bring them to Clippers games.
Not long after NBA Commissioner Adam Silver announced that the league had decided to ban Donald Sterling for life after his racist remarks were confirmed to be authentic, the Los Angeles Clippers made a powerful statement on their official website.
The site now redirects to a page that reads “We Are One” on a plain black background. There are no links and no other information.
Clippers communications VP Seth Burton told the Los Angeles Times that the organization “wanted to make a stand, apart from Sterling’s comments.”
“As players, coaches and an organization we don’t agree with those comments,” he said.
The Clippers social media accounts have also changed to reflect the website’s “We Are One” message, with other NBA teams following suit.